Saturday, February 22, 2020

The Importance of Sales Force for Promoting the Business Activities Assignment - 2

The Importance of Sales Force for Promoting the Business Activities - Assignment Example This research will begin with the statement that Saxon Plumbing Services London Ltd (SPSL) is a plumbing service providing company established in the year 2000. The business operations of the company are directed by two brothers who are Peter Blair and Harvey Blair. There are around 40 employees working for the company. It is located in South London offering plumbing services to small as well as medium-sized retailers, insurance companies and manufacturers. The company possesses a better image and provides superior quality products or services in the market segments. In this respect, it has been observed that the gross profit of the company is around  £1.2 million.   SPSL with its new office in Manchester is required to adopt certain promotional techniques with the objective of executing its business activities in an efficient manner. Moreover, the company has adopted promotional tools such as website, newspaper and word-of-mouth communication. In this regard, the company has pro posed to adopt business-to-business (B2B) marketing with the intention of developing the healthier relationship with its customers. Moreover, the company has planned to acquire B2B with the aim of building the better relationship with its clients and customers. In future, the company also might decide to acquire Business-to-Consumer (B2C) marketing with the intention of improving the effectiveness of their business activities. SPSL with the utilization of the sales force will be able to develop the better relationship with clients or customers. The company with the assistance of sales force will be effective in conveying the message of the company as well as in building an enhanced image in the market segments. The incorporation of the sales force will assist the company in communicating with customers as well as acquiring important information in relation to their attitude towards the products or services of the company. The sales force will enable SPSL in developing and maintainin g a healthier relationship with customers.

Thursday, February 6, 2020

Why the Culture of Supernatural is So Popular in Our Society Essay

Why the Culture of Supernatural is So Popular in Our Society - Essay Example Perhaps, it would have been a long journey down the lane of history to bear witness to the rigorous process of relaying accounts from way back the 16th century truth of ‘Bloody Mary’ and see how the modern-day belief significantly deviates from the valid main source. Thus, it is in such fashion of modified storytelling that we cease not as a society to have confidence in thought that supernatural beings cohabitate the Earth. Aside from plain communication, men have established popular media such as the TV, radio, films, and other technologically enhanced means of presenting stories that variably depict a monstrous character. Bram Stoker’s â€Å"Dracula†, M. Shelley’s â€Å"Frankenstein†, as well as S. Meyer’s â€Å"Twilight† saga that promotes a romantic vampire in Edward Cullen all converge to form the typical concept that vampires are fanged bloodsuckers who are normally on the dark side yet are capable of maintaining their you th for eternity. Because of what technology can do through audio-visual effects, the image and role portrayed by a vampire as perceived via the villainous Dracula or heroic Edward Cullen all the more gratifies the public curiosity about the authenticity, if any, of their individual myths. Hogan and Del Toro state â€Å"Science becomes the modern man’s superstition -- It allows him to experience fear and awe again, and to believe in the things he cannot see† (Del Toro & Hogan, NY Times). From the daily encounter of reality and the use of senses, one may find it hard to deny the fact that science and technology work hand-in-hand to make things possible to the extent of stimulating a human psyche toward the realization that there exists a more powerful entity than mankind. Moreover, the findings in â€Å"Why Vampires Never Die†... Aside from plain communication, men have established popular media such as the TV, radio, films, and other technologically enhanced means of presenting stories that variably depict a monstrous character. Bram Stoker’s â€Å"Dracula†, M. Shelley’s â€Å"Frankenstein†, as well as S. Meyer’s â€Å"Twilight† saga that promotes a romantic vampire in Edward Cullen all converge to form the typical concept that vampires are fanged bloodsuckers who are normally on the dark side yet are capable of maintaining their youth for eternity. Because of what technology can do through audio-visual effects, the image and role portrayed by a vampire as perceived via the villainous Dracula or heroic Edward Cullen all the more gratifies the public curiosity about the authenticity, if any, of their individual myths. Hogan and Del Toro state â€Å"Science becomes the modern man’s superstition -- It allows him to experience fear and awe again, and to believe i n the things he cannot see† (Del Toro & Hogan, NY Times). From the daily encounter of reality and the use of senses, one may find it hard to deny the fact that science and technology work hand-in-hand to make things possible to the extent of stimulating a human psyche toward the realization that there exists a more powerful entity than mankind. Moreover, the findings in â€Å"Why Vampires Never Die† suspect that humanity keeps to its core of nature an inevitable attachment to superstitious view of primitive ancestors who are pondered to have beastly and mystical traits.